In my Integrated Marketing Communications course, I had the opportunity to pitch an IMC campaign idea with a team at the Vivid Seats HQ. 

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We worked semester-long curating a campaign geared towards recognizing "stan" (think directioners, arianators, die-hard fans of artists) concert-goers.

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Apart of this campaign was to media plan, in which I curated a detailed media schedule & budget for influencers, as well as budgeting for employees working on the campaign. Here's what it looked like: